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FOR IMMEDIATE RELEASE
MACDADDY’S $1,000,000 LURE TO BE SHOWN AT ICAST
(July 5, 2006)— To the sounds of countless “ooohs and aaahs” MacDaddy’s Fishing Lures unveiled to leading members of the outdoor media, their $1,000,000 Fishing Lure at the Outdoor Writers Association of America (OWAA) annual conference in Lake Charles, LA.
“We were delighted with the Outdoor Press response to our design efforts,” says Mac McBurney of MacDaddy’s Fishing Lures. “At the OWAA conference, we had a few photos of MILLION DOLLAR LURE. Now at the upcoming ICAST 2006 show in Las Vegas… the $1,000,000 Lure is going to be on open display!”
MacDaddy’s Fishing Lures, Inc will be displaying the $1,000,000 Fishing Lure while at ICAST—Booth # 648. The MILLION DOLLAR LURE will be transported daily to the show using “armed security escorts.”
A full Press Conference to unveil the $1,000,000 Fishing Lure to the attending National and Outdoor Press is scheduled for Wednesday, July 19th, 11:00 am, Room #N117 at the Convention Center.
The MILLION DOLLAR LURE is handcrafted in just over 3-pounds of glimmering gold and platinum, then encrusted with 100 carats of cut diamonds and rubies. A total of 4,753 stones have been used in this extraordinary Big Game Lure that measures over 12-inches in length. The $1,000,000 lure is designed to catch world-class fishermen and fish alike. Manufactured by Uneek, Fine Jewelry Collection, it’s truly the most stellar of all the MacDaddy’s jeweled flies and lures.
After the MILLION DOLLAR LURE debuts at ICAST 2006, it will remain under heavy security until it is actually fished in the 26th Annual Bisbee’s Black and Blue Tournament, October 24-28th in Cabo San Lucas.
STATISICS:
• Designed by Mac McBurney, MacDaddy’s Fishing Lures, Inc
• Manufactured by Uneek, Fine Jewelry Collection
• Over 3-pounds of platinum, 14-k and 18-k gold
• 100 Carets of cut Diamonds and Rubies (4,753 stones)
• Over 12-inches in length Further information and complete photos of the MILLION DOLLAR LURE in high resolution format are available here
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For More Information:
Mac McBurney / Teri Conrad
P.O.Box 3065, Shell Beach California 93448
Ph: Fax: (805)473-0572
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